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Understanding Digital Entrepreneurship and Social Media

Course Overview

In this course, you'll discover how to leverage social media to launch your entrepreneurial journey.
We'll explore how to generate brilliant business ideas, connect with mentors and form powerful partnerships – all through the platforms you use every day.
You'll learn about influencer marketing, ethical practices and how to craft effective social media strategies for your small business.

Key Information

Course Length
1 hours

For Individuals

Benefits

  • Delivered through online or blended learning
  • Designed specifically for colleges and sixth forms
  • Flexible personal development and curriculum enhancement
  • Aligned with current education inspection frameworks
  • Enrich 16-19 study programmes

Cost and Funding Information

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With this course, students will learn how to:

  • Understanding digital entrepreneurship and social media
  • Identify ways young entrepreneurs use social media to develop business ideas, find mentors and form partnerships
  • Recognise the role and responsibilities of social media influencers in the digital landscape
  • Identify ethical practices in social media marketing, including transparency requirements for influencer collaborations
  • Recognise the basic components of a social media marketing plan for a small business.
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